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Call of Duty 4 gives Activision right to print money

by JW

Well, with Call of Duty 4 doing well at retail, it appears that Activision’s holiday performance may improve significantly, says Analyst Arvind Bhatia of Stern Agee & Leach. This prediction was made after a study conducted by Bhatia and Stern Agee & Leach showed that the game had sold out of 90% of contacted retailers.

Our checks indicate the game has been selling extremely well on all consoles and was sold out in the vast majority of stores we checked… At most, a few copies were available at approximately 10% of the stores. Retailers also indicated they expected to continue to sell out of the title in the near term as new shipments arrive.

Bhatia added that, as of now, the average review score for Call of Duty 4 is significantly higher than previous Call of Duty titles. In fact, in the brief chart below I calculated the average scores for each title using figures from GameRankings: (handhelds not included)

Call of Duty - 91.5%
Call of Duty 2 - 88.8%
Call of Duty 2: Big Red One - 78.8%
Call of Duty 3 - 79%
Call of Duty 4: Modern Warfare - 94.5%

This prediction follows Activision’s record second quarter, where executives predicted that Activision could make over $1 billion between the strong sales of Call of Duty 4 and Guitar Hero III.


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One Response to “Call of Duty 4 gives Activision right to print money”

  1. 1P Start » Blog Archive » Oh Noes! Treyarch behind Call of Duty 5 Says:

    […] Played Call of Duty 2 before? Great game, one of the, if not the, best launch Xbox 360 title. Call of Duty 4, what can be said, this is the FPS multiplayer game to play, I know I am personally hooked. Now […]

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