Sony Bribes Retail Employees To Sell PS3
It seems as if Sony’s “White Room” PlayStation 3 Ads aren’t doing their part, as the media giant is now having to bribe GameStop/EB managers to try and sell the PS3 better. According to a recent post from Gamers Report, Sony has just launched a rewards program, offering points to the stores who sell the most PS3’s. The stores with the most points will receive gaming prizes and other rewards of the sort.
The manager who wins will receive 20,000 points that can be redeemed for free gear at the Rewards Website. According to the update, this is the points-to-cash ratio of the winnings:
Playstation 3 games (and they only offer Sony-published ones, so Motorstorm, Resistance, Genji, and NBA ‘07 are the only ones currently offered) cost 3450 points to purchase. Since these games are $60, the point/dollar ratio is 57.5 points per dollar. 20k points is almost $350 in games. They do not currently offer the purchase of PS3s on their website.
Sony seems desperate at this point, as they are having to go to extreme means beyond advertising just to sell their damn console. What are they going to do next? Add in a free Xbox 360 system when you buy a PS3?
[Via GamersReports]
June 7th, 2007 at 6:18 am
A free 360 … naah but I would gladely take an extra PsP:) Bribes FTW
June 7th, 2007 at 12:03 pm
I ponder how they can afford such things when they are laying off employees
http://kotaku.com/gaming/industry/lay+offs-hit-scea-hq-today-266292.php