Perrin Kaplan: Gamers were bored before Wii
Let me start by saying that I am by no means a post-N64 Nintendo fan, but as a Gamer I found this somewhat insulting to my intelligence. In an interview with Advertising Age, outgoing Nintendo marketing executive Perrin Kaplan made the rather questionable comment that, before the Wii, gamers were getting bored with the industry.
A major insight that Nintendo had early on was that they saw that gamers were getting bored, even though they didn’t know it yet.
That’s a pretty big statement to make, especially when, before the Wii, gamers were seemingly growing bored with Nintendo, not gaming (and a million fanboys spat acid at their monitors). The Gamecube was what many considered a colossal bust for Nintendo while the PS2 sold over 100 Million units worldwide. When you look at the numbers, it certainly doesn’t seem like gamers were getting bored, now does it?
[Next-Gen]
October 15th, 2007 at 2:43 pm
[...] make sure it sinks in: Nintendo is making $74 per console in Europe. So, in direct opposite of my previous post, in which I implied that gamers may be tiring of Nintendo, it seems that now gamers are in love [...]