Nintendo won’t meet holiday Wii demands
Remember how last month Reggie Fils-Aime promised that there would be an “unprecidented” number of Nintendo Wii consoles? Yeah, now he seems to be backtracking on that claim just a bit.
In an interview with the San Jose Mercury News, Nintendo’s Reggie Fils-Aime conceided that the Nintendo Wii will NOT be able to meet the demand from consumers, and that their production can not keep up with the demand. But he assures us that it’s not a production issue.
…wait, what? How the hell does that work? You can’t meet demand because you can’t make enough, but it’s not a production issue? That makes no sense.
I’m just about tired of hearing about how the Wii can’t meet the demand. It’s been a year, you’re the #1 console on the market, and you don’t have the foresight to designate more resources to actually MAKE the consoles? This is either incompetence, or intentional. After all, what better press can you have than “so many people want our product that we can’t keep up”?
Nintendo, Wii, Reggie Fils-Aime
October 3rd, 2007 at 3:35 pm
[...] and at least four times that in handhelds, in a calendar year. Of course, when you’re making headlines/hype for yourself, it always [...]
October 12th, 2007 at 8:46 pm
Conservative companies like Nintendo don’t make up shortages…they try to gage demand, and given that it takes 6 months to ramp up production, you find as you near the holidays if the decision you made months earlier was the right one….they ramp up production to an unprecedented level, but they just plain didn’t gamble on the higher side of their sales predictions. The reason is simple, you gamble too high, and you lose money. Nintendo has always been a company that expects to make a profit on hardware sales, and that conservative strategy kept them in business, even when they had fallen to a 25% market share. The fact is, if you make too many, you have to slash prices to clear inventory, and hope to make the difference in software sales, plus you can never re-raise the price. Anyway…they screwed up again, made too few. Unless demand drops unexpectedly…but I doubt it, if anything last year Wii demand was driven by gamers…now the regular hordes of holiday shopper are primed to make their decision (I’m one…last console I bought was the Atari 2600)..got hooked on Wii sports.
November 19th, 2007 at 4:06 pm
[...] produced monthly by JW Nintendo has come under a lot of fire for their announcement that they will not be able to meet demand this holiday for the Nintendo Wii, which was released a little over one year ago. In [...]